Thursday, September 27, 2012

Activia/DanActive Danone Class Action Lawsuit in Canada - Are You Eligible?

As you may have read, earlier this week I received a cheque as a result of the Mattel class action lawsuit.

On the same day, Monday September 24th, the Toronto Star had a large ad in it stating that there is a class action lawsuit against Danone regarding health claims in advertising for Activia Yogourt and DanActive probiotic drinks.  They had an article about it in the Toronto Star on Tuesday.  You can read it here. 

Numerous Canadians are eligible to be part of the settlement of the this lawsuit and will receive between $15 and $50.  However, in order to qualify, you must have purchased the products, and must submit a claim.

It all comes down to this:

  • The advertising stated that the products could aid digestion and/or help colds. 
  • A class action lawsuit for the same issue has already been won in the US for the same issues. 
  • The settlement should be finalized in court on November 6, 2012. People will have up to three months after that date to claim, and the cheques are supposed to be sent out to claimants within 60 days after that. You are looking at a payment date of up to 5 months after November 6, 2012. 
  • If you have receipts of products purchased between April 1, 2009 and November 6, 2012, in the amount of $15-$50, you will receive your money back. 
  • If you have receipts of purchase of products in the same timeframe of less than $15, you will receive $15. 
  • If you don't have receipts, but will sign an affidavit that you purchased the products, you will receive $15.

If you qualify and are interested in being a part of the settlement of this claim, remember to send in your claim form.

Here is a link to the form that you need to send in, either by mail, or electronically.

http://www.collectiva.ca/en/dossiers/documents/Claimform.pdf
http://www.collectiva.ca/en/dossiers/documents/Claim_Form_Dynamic.pdf

I personally have never bought these products, nor do I intend to over the remaining claim period, but thought many of my readers would be interested in this info.



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